Life Coaching Frequently Asked Questions
To illustrate general information about coaching,
we'll use a specific coach's practice as an example.
Following are the questions the author is often
asked about coaching. Just click on the question you want answered,
or scroll through the answers below.
How does it work?
The base coaching is three 25 minute phone sessions
per month. On the fourth week we rest! Phone charges are included in
your coaching fee, regardless of where you live in the world). This
is supplemented by email coaching at no extra charge, plus the occasional
"power coaching call" (5 minutes) as required. You take on
as much homework/homeplay as you choose, and most of the learning/growth/action/results
happens between the calls. Once we have developed momentum,
you may choose between three, two, or even one phone session a month
(with email and "power calls" still included).
You'll actually coach yourself prior to each session
- using a Self Coaching Form I supply with your Welcome Pack. I'm not
interested in replacing what you would do on your own. I want
to add to what you would do on your own.
Who are your clients?
Basically, people ready to make changes in their
life, and/or to really go for what they want. My clients are normally
successful in many areas of their life, but there might be one or two
that are not up to scratch. Or - they are ready for more awareness -
can you ever be too aware?
I find I'm coaching some men, but more women in
the 30 to 45 age range. Mainly professionals. And a lot of people wanting
to become a coach, or at least explore the possibility. Some small business
owners whose businesses are expanding, and executives looking to create
a bigger game to play.
What does coaching provide?
This is different for each client. Most often I
hear words like: challenge, accountability, direction, inspiration,
focus, sounding board, support and validation. Some people want someone
else to share the wins with. Others request a firm kick up the butt<grin>.
But the bottom line is, we're normally after a specific result that
makes a ~difference~ in your life. If you are still unclear on whether
coaching is for you, click here to read one
explanation of coaching.
Do you have any specialties?
I mostly work with:
wanting to improve, or start, their own small
b) People who want to get their own coaching
c) People ready to find the career
they were made for, and
d) Executives and managers ready to make changes in their business or
Who are you?
I'm a coach: passionate about personal development,
and in awe of the courage my clients continually draw upon to step beyond
their comfort zones. I'm also a raving entrepreneur who loves creating
businesses - with a particular passion for excellent marketing, creative
products/services, fun, and massive leverage.
In the past - I've been a management consultant
in New York, professional entertainer in Sydney, and have played with
many hobbies from acting, to snow board instructing, to hang gliding.
Now I live and coach from Byron Bay, and occasionally in Sydney and
New York. I most enjoy my partner Bronwyn, friendships, really high
energy coaching sessions, developing new coaching products, and watching
the West Wing!
I began coaching in 1997, and normally work with
ten to twenty clients, who to date have been based in the US, Canada,
Australia, New Zealand, England, Ireland, Scotland, France, Italy, Spain,
Sweden, Brazil, Hong Kong, and Japan. I'm privileged to be a founder
and Director of the International Coach Academy, a global coach training
company. And - in 2002 I got my Professional Coach Certification (PCC)
with the International
long would we work together?
Some people are done in 3 months, and others are
looking for 1-2 year partnerships. We'll normally start with a 3-6 month
time frame. I simply suggest my clients stay with me as long as they
love the coaching, and are getting much MORE value than the money they're
Note: Following are example fees for regular personal
or business coaching. For fees for the CoachStart mentoring program
to become a coach, please click here.
For my actual fees which have been updated, please click here.
The investment for three months of coaching is US$1,080 (which saves
$360 over the monthly rate). The investment for six months of coaching
is $1,920 (saves $960 over the monthly rate). Or you may choose to pay
monthly at the standard rate of $480 per month.
The investment for three months of coaching is £750 (which saves
£255 over the monthly rate). The investment for six months of
coaching is £1,350 (saves £660 over the monthly rate). Or
you may choose to pay monthly at the standard rate of £335 per
The investment for three months of coaching is C$1,800 (which saves
C$600 over the monthly rate). The investment for six months of coaching
is C$3,210 (saves C$1,590 over the monthly rate). Or you may choose
to pay monthly at the standard rate of C$800 per month.
Australia, New Zealand, Asia
The investment for three months of coaching is A$1,980
(which saves A$660 over the monthly rate). The investment for six months
of coaching is A$3,540 (saves A$1,740 over the monthly rate). Or you
may choose to pay monthly at the standard rate of A$880 per month.
we've completed the initial coaching term, we often simply roll over
for another term. And you have the option to reduce the level of coaching
to twice a month, or even once a month for maintenance.
What if I decide not to
finish the coaching term?
at some point during the coaching you're not getting value, we'll both
know it. You may cease coaching at the end of any four week cycle, and
get a full refund for the unused portion. You would then be charged
at the normal monthly rate for the coaching you have used, rather than
the discounted rate.
How Do I Become A Coach?
Following is an extract from The
So, you're considering a career as a life, business
or corporate coach? But wondering what's the best way to enter the field?
Do I need to do a training course? Do I need to get accredited? Where
will I get clients, and do I have what it takes?
Most coaches agree on the best way to begin a
coaching career: Work with someone who already is a coach! Simple, eh?
In other words, do a month or two with a Coach.
Someone who has already built the type of business or career you want
to have, and who can then help you do the same. Only faster, and more
Here are the key steps:
Interview 2-3 coaches to find out more
about the career and lifestyle you would be getting into. They can tell
you the good and the bad; How easy, or difficult it is; And ...... how
they got started.
Hire a coach, and experience coaching for yourself. But don't get coached
on Becoming a Coach. Not just yet. Get coached on something else you
want to achieve, or something you want to alter in your life. This will
give you the best feel for whether or not this is the career for you.
AND, it's actually the best training you can get. Training from a live
course, teleclass, book or online environment is great. But there's
no substitute for the experience of personally being coached, and seeing
how an experienced coach moves you forward.
Once you've decided to go ahead, consider professional coach training.
This will give you resources, insights, tools and support. It will also
help you to build your coach network - other coaches you can call on
for help and advice. You should pick a school which has happy, successful
coaches. Do you require face-to-face training, want the flexibility
of teleclass (phone conference calls) training, the multidimensional
impact of online learning, or a combination of these? And shop around
- prices vary. For a list of training schools, visit http://www.becomeacoach.com,
or see the Appendix.
Work with a coach to build your practice. Some people skip Step 3 and
jump straight to working with a coach to enter the industry. People
in this category are usually those with existing transferable skills
(e.g. counseling, or a lot of personal development training). Or, they
are people short on cash, and want to generate some revenue from coaching
before they invest in a proper training course. A coach can
help you avoid common mistakes, and build your practice faster, and
with less effort than you would on your own. What business systems do
you need in place? Where will you find clients? How will you keep your
clients? And how do you keep your chin up if you lose three in one day!?
Some new coaches like to combine Steps 3 and
4 by finding a training program which supplies them with a coach.
Is it actually
possible to build a career and make a good living from coaching?
There are now 4000 members of the International Coach Federation,
and an estimated 12,000 coaches worldwide. It's been billed as the second
fastest growing profession behind IT. Coaching is very rewarding personally.
And financially, the coaches who know how to market are making money.
As one example, it took me 3.5 years to reach the 6 figure income mark
from coaching. And that's without my full attention - during that time
I created two other businesses. And - that's before I received my certification
from the ICF (that takes time). And I'm just getting started!<smile>
Can I coach part time?
Yes - in fact I recommend it. Create a couple of slots for your coaching
clients, but keep your day job. It takes the pressure off. A great way
to do it is cut back to 3 days a week (or find a new job that lets you
do this) in six months time once you've proven to yourself you can attract
clients and revenue. Then you can spend more time expanding your coaching
Can I really make
a difference with my clients now, or does that take time?
This may surprise you. Many coaches report results from the very first
sessions they hold with clients, and find it a very rewarding experience.
Actually, it's very difficult for someone to spend 30 minutes a week
with you focusing on what's important on their life, and NOT move forward.
Do I have to market this
to my friends?
No. But they might be willing to do some practice sessions with you
to help you train and develop, and some may beg you for coaching. Let's
not turn them down, hmm?<smile>. Whether you charge them or not
is another conversation - and doesn't really matter.
Where will I get
my first clients?
You can choose from advertising, leveraging your current network of
friends/associates, using an existing client base, public speaking,
simple seminars, affiliations, web marketing, and working with the media.
ONE easy place to start, is to practice with your existing network.
They'll get a lot out of it, some of them will want you to coach them,
and all of them become referral sources. However, as mentioned above,
there's no need to 'sell' coaching to anyone, and you don't have to
coach anyone you know if you don't want to. (But as I said, it's an
easier start point).
I don't have related
qualifications. Where does this leave me regarding professional credibility?
Bear in mind this is still a new profession. The vast majority of coaches
are not yet certified, and the industry is self-regulated (not government
regulated). I reached the income mark above without any formal
qualification. I relied on good testimonials from people I helped, and
the connection we felt in a trial session/consultation. It was over
three years before I obtained a formal certification, and as yet, I
haven't noticed any difference in my practice now that I have a piece
of paper. In three years I remember one person asking me if I
was certified, and that was a corporate client.
I believe, and hope the situation will change. As the public becomes
more educated, they will begin to look for a formal certification. I
would say that in about three years time it will become more important
to have a formal certification, but still not critical from a marketing
point of view. (For example, Tony Robbins built his career by guaranteeing
people twice their money back, and producing results.) However, I recommend
ALL participants of this program seek formal certification within the
first year of their coaching career. It's not just about credibility
- don't you want to be the best coach you possibly can?
I'm still not sure
if I should join a coaching school now...
Definitely you should at some point. Coaching schools can offer great
value . Only you can choose if
this is the best option for you at this time.
More information on becoming a life
or business coach may be found in The